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One major component to driving sales is to minimize objections your potential customers have when it comes to spending money with you. 

Learn 6 storytelling techniques to help grow your brand.

If you've been struggling in your business it's probably because your doing 1 of these 4 things.

Statistically, a 5% increase of customers retained can equal 25% in increased profits and it was calculated that 75% of customers tried new

Originally posted 8/15/2017 I always find it interesting how many people find the idea of constructing an content calendar intimidating,...

There is the common misconception that the first step to establishing a brand is creating a logo. While creating your logo is definitely...

Do you have a product to sell? Well in this post I'm going to tell you the 5 things you need to remember when promoting your product and...

Hopefully you have decided to start the new year off by making a deeper commitment to your business by deciding to seriously develop a...

"I feel like I spend all my time creating content", "my content didn't drive the sales that wanted," "I don't have time to create my own...

Any entrepreneur can tell you that getting a sale is not an easy task, and before customers even reach the point of spending money there are

Looking to get your feet wet in the Black Friday, Small Biz Saturday and Cyber Monday arena check out my 5 easy-peasy offers you launch this

The internet has been abuzz with the news that Instagram has been testing the idea of doing away with Likes...

Dr. Paul J. Zak , a Director of the Center for Neuroeconomic Studies recently discovered that oxytocin, a natural brain hormone, can be...

It is practically impossible to develop messaging and marketing that appeals to your audience if you have no idea what it they want from...

Have you been experiencing a poor return on your marketing efforts? Have you had low-revenue growth? If you've found that you've been...

Before creating your content an important step of content planning is to conduct a content audit. Start by reviewing any content you have...

Now that you have built out your Buyer Personas you can begin to set goals for your Content Marketing Program. There are 3 goals you...

If you’re new to the arena of business owning you’ve probably already hit that wall that is with low-click rates on your email, low...

The truest statement I've ever heard about digital marketing is not to get swept up in the "Likes". You'd be surprised how many...

Instagram Marketing After much coaxing from my tribe, I joined the world of Instagram about 2 years ago and my biggest annoyance about...